Aveeno Blackberry Quinoa Protein Blend Sulfate-Free Shampoo for Color-Treated Hair

Aveeno, a trusted household brand established in 1945, is best known for its line of skin soothing products, where oat's natural soothing properties are put to work in body, face, and scalp applications. We believe that beautiful hair starts at the root. This farm-to-shower inspired Blackberry Quinoa Protein Blend Shampoo helps to soothe your scalp while protecting and strengthening hair.

Oat is the first ingredient in this scalp-soothing, strengthening shampoo, which is infused with blackberry and quinoa protein to help protect color-treated and heat-styled hair from damage. We source our oats from a quiet mill located along the rolling hills of the Mississippi River Valley, in a small town where pride and quality go hand-in-hand. We are inspired by nature and the simpler times.

Blended to prevent breakage and color fade, these farm-to-shower fresh ingredients work together to help promote a healthy scalp environment while enhancing your hair's natural beauty. The blend of ingredients also produces a sensational, fresh fragrance. This sulfate-free shampoo, free from dyes and parabens, is safe for all hair types, including color-treated hair.

We love the way we feel when everything is in balance. That's why we start with oat as the first ingredient. Each blend helps to soothe your scalp and nourish your strands from root to tip. Discover blends made with simple ingredients, from simpler times.

Oat as the first ingredient helps to promote a healthy scalp environment. Infused with blackberry and quinoa protein, this shampoo blend helps to protect color-treated hair from breakage and damage. The blend of ingredients works to produce a sensational, fresh fragrance. Free from sulfates, parabens, and dyes, this product is safe for color-treated hair.

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